CM Mufti: Tourism Journey for Economic growth, jobs, soaring destinations PDF Print E-mail
User Rating: / 0
PoorBest 

altJehlum Post News/Jammu/March 11, 2015/Identifying tourism industry as one of the prioritized sectors of the new Government, Chief Minister Mufti Mohammad Sayeed Wednesday highlighted the urgent need to develop state-of-the-art infrastructure for high-end tourists as well taking effective steps in promoting new destinations to increase the visitors’ footfall

in the State.The Chief Minister, who also holds the charge of the Tourism portfolio,said this while interacting with a delegation of Tour & Travel Associations of Kashmir,  today. Managing Director, Jammu & Kashmir Tourism Development Corporation (JKTDC), Farooq Ahmad Shah, who also holds the charge of Director Tourism, Kashmir, was present on the occasion. Expressing concern over the considerably low intake capacity of the Valley to accommodate ever-increasing flow of tourists, especially high-end, the Chief Minister said there is an urgent need to create sufficient accommodation to meet the demands of incoming tourists. “Tourism will not develop unless it comes with the required paraphernalia. We have to be innovative in our thinking to make Kashmir valley a leading tourist destination of the country and abroad. Tented accommodation and building eco-cottages at tourist resorts is one innovative way to increase the low intake capacity,” the Chief Minister stated. The Chief Minister asked the MD JKTDC to immediately undertake forceful marketing drives and FAM (Familiarity) Tours to promote scenic destinations like Sonamarg, Kokernag, Daksum, Warwan and Dodhpathri so that visitors are able to explore the Valley beyond known destinations like Gulmarg and Pahalgam.

“Nature has bestowed us with beauty in abundance. We have to take steps to utilize idle tourism infrastructure at these nature spots for which New Tourism Development Authorities were created when I first took over in 2002,” he said and added that the Tourism Development Authorities shall be soon revitalized to focus on uniform spread of tourists across the valley. Describing tourism as a binding force that joins several other key sectors like the famed handicrafts / handloom and food industry of Kashmir, the Chief Minister assured that tourism, which has been flagged by the present Government as one of the key sectors, will flourish in the days to come. “We see tourism and industry as areas where we have great potential to generate jobs for our skilled unemployed youth,” the Chief Minister said.


The Chief Minister revealed that he will take up all issues like allowing night-landing facility at the Srinagar International Airport, realignment of the houseboats in the Dal Lake, putting to use the unutilized tourism infrastructure and better road and power connectivity so that bottlenecks in promotion of tourism are removed immediately. He added that a joint Jammu, Kashmir and Ladakh Tourism Conference will be organized shortly to discuss issues for growth of tourism in the State. Stressing the need to promote adventure and high-end tourism in the State, the Chief Minister said new Tourism Circuits shall be added and several places like the Suru Valley in Ladakh, Jai-Bhaderwah in Jammu and the Mughal Road that connects Poonch with Kashmir Valley shall be taken up on priority. Asking Director Tourism to explore ways and means to offer package tours to the visitors that showcase J&K as a confluence where nature, pilgrim and heritage tourism meet, the Chief Minister credited the sector for playing a vital role in encapsulating and defining Kashmir, Jammu and Ladakh in its right perspective. “We need tourists that travel to Kashmir to come to Jammu for paying obeisance at Mata Vaishno Devi Shrine and vice versa. Similarly, those visiting the enchanting land of Ladakh should travel to Kashmir and Jammu to see and enjoy the unique oneness of J&K. This will come only when proper marketing strategies are in place,” he added.   

 
The tour operators’ delegation, led by Nasir Shah, presented a memorandum to the Chief Minister highlighting their demands which include need for special rehabilitation policy for the flood-hit travel bodies, soft loan, incentive-based schemes, better marketing drives and removal of travel advisories by various countries. They also urged the Chief Minister to take up the issue of rising air-fare and regulated and hassle-free movement of tourist cabs on resort routes like Gulmarg, Pahalgam and Sonamarg. Those present in the delegation included Showkat Pakhtoon, Travel Agents Society of Kashmir (TASK), Peerzada Fayaz, Travel Agents Association of Kashmir (TAAK), Manzoor Pakhtoon, J&K Tourism Alliance, Nazir Ahmad Mir, Association of Kashmir Tour Operators, Jan Mohammad, Urban Travel Agents Association, G. R. Siah, J&K Pilgrim & Leisure Tour Operators Forum, Nazir A Gosani, Travel Trade Interest Guild, Rauf Tramboo, Adventure Tour Operators Association of Kashmir (ATOAK), Hameed Wangnoo, Domestic Tour Operators Association of Kashmir, Shamim A. Shah, Travel Agents Association of Kashmir (TAAI-JKC), Khaliq Wangnoo, Indian Association of Tour Operators and Hameed Narwari, Association of Domestic Tour Operators of India.

Share this post

Last Updated on Friday, 13 March 2015 19:10
 

Add comment


Security code
Refresh


Slides

Slides of The Week


Spotlight

Spotlight

alt
President Pranab Mukherjee confers the Padma Vibhushan to Amitabh Bachchan, left, during a civil investiture ceremony at the Rashtrapati Bhawan, in New Delhi on 8-4-15. - AP Photo/ Manish Swarup
US President Barack Obama and first lady Michelle Obama fold their hands in Namaste gesture before their departure from Air Force Station Palam in New Delhi on 27-1-15. - PTI Photo/ Manvender Vashist
alt
British Prime Minister David Cameron with US actress Angelina Jolie, Special Envoy of the United Nations High Commissioner for Refugees, on the doorstep of Cameron's official residence at 10 Downing Street following their meeting in central London on June 11-6  - 2014:-AP/PTI
 

 

 

 
 
 
alt

Cartoon

Cartoon of The Week

JA slide show

Quote

Quote of the Week

To be trusted is a greater compliment than being loved.
George MacDonald

Share this post

Last Updated on Friday, 12 June 2015 09:50
 
 

JP Social Widgets

Tours & Travels Partner

Live Healthy!

  • 03.06.15 Health >> Health News

    The controversy around Nestle's Maggi noodles has caused panic throughout the nation and it doesn't look like it will die down any time soon.

    After the initial test results by Uttar Pradesh Department of Food and Drug Administration (FDA) showed harmful levels of monosodium glutamate (MSG) and lead in Maggi, various states across India and even Bangladesh conducted tests on Maggi to find out whether the food product is safe or not.

    The controversy around Maggi has led to tests being conducted across the country.

    The entire controversy began when the UP FDA last month asked Nestle India to withdraw a batch of Maggi noodles "which were manufactured in February 2014" after it found high levels of added MSG, a taste enhancer, in the noodles and lead beyond permissible limits.

     

    Share this post

    Read more...
  • 16.03.15 Health >> Health News

     

    altJPNN|Pakistani authorities have arrested hundreds of parents

    Share this post

    Read more...
  • 15.02.15 Health >> Health News

    altJPNN|Washington|Snacking on almonds instead of carbs could reduce belly fat and lower the risk of heart disease, a new study has claimed.

    Share this post

    Read more...
  • 09.02.15 Health >> Health News

    altJPNN|Scientists have found a “reset button” for our biological clock, paving the way for more

    Share this post

    Read more...

Published From

J B. Plaza, Residency Road,
Srinagar Kashmir - 190001. (India) Phone: Office + 91 0194 2459303

Email:- editorjehlumpost@gmail.com
editor@jehlumpost.com
editorjehlumpost@rediffmail.com

Legal Advisor:- Shabnam Gani Lone
(Advocate) Supreme Court of India 

 altalt

 


 

Kashmir Travel Portal

Kashmir Hotels

Hotels in Kashmir - Book Now!